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Leisure Marine

NOAA set to delay decision on whale-strike speed rule

The National Oceanic and Atmospheric Administration (NOAA) is expected to delay its expansion of the 2008 North Atlantic Right Whale Vessel Strike Reduction rule until 2024. NOAA Fisheries is proposing changes to the North Atlantic right whale (Eubalaena glacialis) vessel speed regulations (NARW) to further reduce the likelihood of mortalities and serious injuries to critically endangered right […]

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Leisure Marine

Robyn Boerstling joins NMMA to lead government relations

The National Marine Manufacturers Association (NMMA), a trade association representing boat, marine engine and accessory manufacturers in North America, has hired Robyn Boerstling (pictured above) as senior vice president of government relations. As chief advocate, Boerstling will oversee the Association’s advocacy efforts at the federal, state, and international levels of government on behalf of the […]

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Leisure Marine

National Marine Manufacturers Association relocates US headquarters

The National Marine Manufacturers Association (NMMA), a trade association representing the North American recreational boating industry, has relocated its headquarters to Washington D.C, as part of its ongoing expansion. The NMMA’s previous headquarters were in Chicago. The association says Chicago will continue to serve as a strategic hub for several departments, including membership and market […]

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Leisure Marine

US Congress introduces new bill to block boat speed rule proposal

A bipartisan bill has been introduced in the US House of Representatives and US Senate to delay funding for the National Oceanic and Atmospheric Administration’s (NOAA) proposed speed restrictions for boats measuring 35-65 feet. The bill argues that funding should be withheld until the Department of Commerce fully implements new monitoring systems for North Atlantic right […]

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Leisure Marine

Twin Vee PowerCats launches Aquasport brand

Florida boatbuilder Twin Vee PowerCats has completed its purchase of the Aquasport boat brand in Tennesse, and has decided to merge its LFG Marine monohull brand into the new subsidiary. According to Joseph Visconti, the CEO and president of Twin Vee PowerCats, the company plans to “invigorate the Aquasport brand with the ideals and goals […]

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Leisure Marine

Economic impact of boating soars to $230bn in US

New data shows the annual economic impact of recreational boating in North America has increased 36 per cent in the past five years, from $170 billion in 2018 to $230 billion in 2023. The data has been collected via economic analysis conducted by the National Marine Manufacturers Association (NMMA), an association representing the recreational boating […]

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Leisure Marine

NMMA Canada appoints new executive director

The National Marine Manufacturers Association (NMMA) has appointed Marie-France MacKinnon as its executive director for Canada. MacKinnon officially joined NMMA Canada on 1 May 2023, and will oversee the association’s strategic and advocacy efforts nationwide. “We are excited to welcome Marie-France to the team. She comes to NMMA Canada with over two decades of developing […]

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Leisure Marine

NMMA appoints Correct Craft CEO as chair

The National Marine Manufacturers Association (NMMA) in the USA has elected Bill Yeargin, president and CEO of US boatbuilder Correct Craft, as the new chair of its board. Prior to his appointment to chair, Yeargin was NMMA vice chair. He has served on the NMMA board of directors for more than a decade. “Bill is […]

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Leisure Marine Video

TikTok and Vice TV attracting new boaters, says NMMA

National Marine Manufacturers Association’s VP of marketing, Kevin Williams, discusses how new strategic partnerships with Vice TV, TikTok and other media platforms are helping to engage the next generation of boaters To be successful in today’s competitive marketplace, businesses must understand how to market to each generation and what motivates them. For recreational boating, demographic trends […]

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Leisure Marine

New boat sales dip below pre-pandemic levels in US

The National Marine Manufacturers Association (NMMA) reports new powerboat sales year-to-date were at 187,000 units through July in North America, down 18 per cent from the same period in 2021. “In the first seven months of the year, new boat sales have dipped below our 2019 pace, demonstrating that the combination of economic uncertainty and […]

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Leisure Marine Video

Discover Boating and Vice TV partnership

The National Marine Manufacturers Association in the US, which powers Discover Boating, has signed a strategic media partnership with viral content producer Vice TV as part of its 2022 national marketing campaign. The marine organisation says that as a leading network among 18-34 year olds, Vice TV reaches 65 million homes, helping Discover Boating invite […]